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Michelle Baker

Why You Should Always Go Back to Basics When Designing for Business

By | Knowledge, Tutorial | No Comments

Design is not a simple concept related solely to the outlook of a company. It’s part marketing, part art, and part psychology, and needs to be handled in a meticulous and well thought-out manner. The problems most businesses meet is finding the perfect balance that will ultimately send their message, convey their values, and etch in consumers’ minds. The requirement to check all those three boxes at the same time often ends in an over complicated design. That ultimately proves to be a mistake, as there are several reasons why you should always go back to basics when designing for … Continue reading

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